![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/6aae831f-a1d8-4d7b-ae37-593cf0716961_rw_1920.gif?h=0d3903bcddc1fd78066760819cd936ba)
ROAM RECORDS
For this project, I designed a mobile business from start to finish. When first brainstorming, I asked myself what non-food products would sell well in an area populated by food trucks. My answer? Vintage records! Roam Records is a mobile vinyl record store, inspired heavily by the style of the late 60s and early 70s. Check out my designs below!
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/da8b9db6-54b2-44df-8426-d1310a6811ef_rw_1920.jpg?h=92ad199c9cfd8b59ef4f1ff4a25f2403)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/3e245578-a19c-477a-a1b5-faf841eaa9e7_rw_1200.png?h=30aeddde3b37c3a3b5cf6b3a55f5c187)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/9d96384d-5777-403d-bb13-aff4dd07cb03_rw_1200.png?h=ad84581397561acafd151e85db803926)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/31be6b8d-5ae4-4ab2-81fc-b8fe97664c0e_rw_1920.png?h=5d6d8073f7d02f53ce8ebe0b5ea054bc)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/ebfcfc65-9500-42f0-b150-cdfdabdd3d5c_rw_1920.png?h=2a01bff1c301f0ccf61b78678b195e0c)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/92caf9b5-bc32-48db-bd0f-06a95894d84a_rw_1200.png?h=1beb4cf7a4a2d2175941937b806dbe46)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/b4fbcf3e-ea6d-4cde-a5d0-9174f4ec95b6_rw_1200.png?h=8abef2cb850376fc9fcb49c993e5330d)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/895acaa7-6b46-4fd3-8106-0f5c33dc5e83_rw_1920.png?h=87d37f2045c075df80ce4f43f9841654)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/ea4d19bd-0477-422f-9ecf-ad0af06c6d75_rw_1920.gif?h=022e5b7e150fdca64466ea286b0a40af)
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/b2a5af4d-82d2-4a95-bdc2-d7f0e6e0a570_rw_1920.png?h=671041dcb2d791e46a21a85eaf8dfa5c)
PROCESS:
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/ce59b10c-47dc-4f0e-93c0-367822528622_rw_1920.png?h=be448a7c9ff7cfe71e0d011a761ce30a)
Moodboard & Inspiration
Initial logo sketches — playing with different brand names
![](https://cdn.myportfolio.com/f361fe6dcdfafd1eb3c2c87224ecbfae/ecf44a56-5301-434c-89cb-b5e66280a1c9_rw_1920.png?h=44e07195ce3c3cef699b622061f98f0a)
Logo iterations